February 21, 2018
Silicon Valley-based Social Science and Business Journalist on Middleman Economy
About the Podcast
Why would anyone want to hire a middleman, like someone to get your groceries, especially if you have time to take care of the planning and shopping yourself? On today’s episode, my guest Marina Krakovsky discusses her book The Middleman Economy. Marina shatters old stigmas about middlemen of yesteryear, explaining why some middlemen have disappeared while many others have gained in importance. She offers clear suggestions about what today’s businesses must do to make technological progress work for them, not against them.
On the show, you’ll hear Marina’s opinion that despite predictions that the internet would destroy the need for middlemen, she argues they’re more valuable than ever though their roles have changed.
About the Guest
A Silicon Valley-based social science and business journalist with a degree from Stanford University, Marina Krakovsky is the author of The Middleman Economy: How Brokers, Agents, Dealers, and Everyday Matchmakers Create Value and Profit(Palgrave Macmillan). She is also co-author, with economist Kay-Yut Chen, of Secrets of the Moneylab: How Behavioral Economics Can Improve Your Business (Portfolio/Penguin).