We’ve talked with companies facing similar challenges to what you’re seeing.
Here are the best practices from our research.

Go Digital or Go Home

The global pandemic has accelerated digital transformation. “Go digital or go home” is the new business reality. Transformation isn’t without it’s challenges, though. In recent research based on interviewing over 300 Chief Product Officers (CPOs), Products That Count identified major challenges across Growth, Hiring, Culture, and Prioritization. Follow the popular CPO Rising series to learn best practices to overcome these hurdles and propel your company into high growth.

Products That Count helps CPOs

Solve Real-world Problems

Learn, share and collaborate on real-world problems and insights with CPOs from across a wide range of industries and company sizes.

Master Best Practices

Participate in invitation-only events to master best practices that address common product leadership challenges.

Access Original Research

Get access to the CPO Rising series, a broad collection of blogs, eBooks, podcasts, and original research curated for busy CPOs.

“The Chief Product Officer is now an integral part of the C-Suite of Fortune 5000. Capgemini recognizes world-class product management as a force for change.”

Transform Your Product Team

The Chief Product Officer role is the only role in product management that has access to the board, investors, and to the rest of the C-Suite. Where [a CPO] can add the most value is to be the visionary evangelist and to paint the story of the product vision to get buy-in from the rest of the C-suite and the board, as well as to sell investors on what the organization is going to do.

CPOs Build Product-Led Cultures

Chief Product Officers (CPOs) are visionaries, evangelists, and thought leaders within their company. With the CEO, the CPO sets the company’s vision, and then translates that vision into a holistic product strategy. The Chief Product Officer builds product-led cultures that unify the collective expertise of all disciplines required for great products to win in the market. In doing so, Chief Product Officers synthesize and reshape the DNA of their company.

Personalized Mentorship for Product Teams (Paid)

Ineffective Product Management comes at a cost: failed launches, lost revenue, decreased Engineering throughput, and a high turnover on the Product team.

Our customers have seen

  • increased PM & Engineering productivity by 30% (especially important in tough economic times)
  • increased growth mindset by 30% within 3 months (more innovation in good times)

Click the green “Live Chat” button to talk with a Products That Count expert.

Turn your product team into a competitive advantage. You can’t afford to do nothing.

Solutions to Challenges Every CPO Must Solve

Products That Count CPO Renée Niemi surveyed over 300 Chief Product Officers on the growing role of the CPO and the challenges they are facing. The Chief Product Officers Solutions Series will discuss the top 8 challenges and offer solutions from award-winning CPOs. In addition, the Top CPO Challenges page will summarize the actions recommended by our CPOs to solve the 8 challenges.

Executive Mastermind Circle (Paid)

Elevate your brand and scale your impact through peer-to-peer learning with other product executives by 1) sharing Best Practices & Troubleshooting Problems together, 2) being accountable for short-term and long-term results 3) discussing your Personal Growth as a CPO or Product executive.

Mastermind Circles can be run with

  • Executives and Product Leaders from within your company only – see here
  • Executive and Product Leaders from across multiple non-competing companies – see here

Check out the short video below to hear Products That Count Chief Product Officer Renée Niemi discuss why you will want to attend a Mastermind Circle.

Click the green “Live Chat” button to talk with a Products That Count expert about joining a Mastermind Circle.

“Learning, sharing, and collaborating on real-world problems and insights on product leadership and management with amazing product executives across industries and company sizes has been so amazing that I look forward to our monthly Wednesday evening 2-hour sessions and I come extremely energized after the seasons. I have been part of many leadership and development programs, but I have never felt so engaged before. The best part is that I apply my learnings in my day-to-day product leadership role and teach them to my team members and business partners.”

Product Salons (Paid)

Product Salons are invitation-only virtual events for product executives. These events are held monthly, alternating between the East and West Coast times.

Recent Salon topics have included 1) the role of the CPO, 2) B2B product challenges, 3) AI, and 4) best practices in product prioritization.

Click the green “Live Chat” button to talk with a Products That Count expert about joining an upcoming Product Salon.

Transform Your Career

CPO Rising – Resources Just For CPOs

The CPO Rising series, to be delivered across 2022, will include blogs, eBooks, podcasts, and original research to help CPOs transform not only their organizations, but also their careers.

A Seat in the C-Suite

Why is it important to be Product-Led?

Evolution of the Role

Why do 15% of Fortune 5000 companies have CPOs, and why will that percentage grow over the decade?

The Rise of The Chief Product Officer: Study of the Most Important Role in Business

What are the most successful CPOs are doing for digital transformation in the midst of a global pandemic?

White Paper
An eBook for CEOs: In This New Decade, the Best Product Wins

Transform your organization to be a product-first company that accelerates digital capabilities and builds products to delight customers.


Best Practices for CPOs (Free)

Chief Product Officer Solutions: Prioritization

In this article, read best practices on how top CPOs approach the challenges and propose solutions of prioritization.

Product Industries to Watch: B2B Tech Infographic

This B2B tech infographic is all about commerce, connections, and exchange of data from business to business.

Click to Join for Free with LinkedIn

CPO Rising Series: Teladoc CPO on Leading by Looking Forward

In episode 20 of the CPO Rising podcast series, Donna Boyer explains why Chief Product Officers should be leading by looking forward.

CPO Rising Series: Ford Fmr CPO on Going All In on EVs

In the 19th Global CPO podcast, Hau Thai-Tang explains how Ford went from hedging their bets to going all in on EVs.

Product Awards Series: Kura Technologies Founding CEO on the Diverse VR Market

Kelly Peng tells Nacho Andrade about digital transformation and how it expanded the diverse VR market.

CPO Rising Series: ChargePoint CPO on the Hardest Part of Being a Product Leader

Bill Loewenthal shares the number one thing that all product leaders would love to do better.

See All
/ Join for Free with LinkedIn

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  • All Infographics
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