Gainsight CPO on Building Subscription-Based Products

What does it take to build products customers pay for forever? “A focus on keeping existing customers versus winning new ones,” says Gainsight CPO Karl Rumelhart. Products designed for subscription need low churn and high net retention. They also need to meet the needs of another internal constituency: Customer Success Managers, in addition to Sales and Support. Rumelhart describes what product managers need to know about subscription models and how to approach gathering input and prioritizing against those tradeoffs. He also reveals how to make Customer Success Managers a key asset for the product team.

Event program
  • Unique perspectives from featured VP/C-suite products executives
  • Networking before and after the session
  • Give a shoutout if you’re hiring or looking for a job
  • Free pizza and beer/wine
About the Speaker

Karl Rumelhart

Gainsight Karl Rumelhart
Karl Rumelhart is the Chief Product Officer at Gainsight. Karl is responsible for the product roadmap for Gainsight’s customer success platform. Karl has held senior product and marketing roles at VMware, leading product management for VirtualCenter and driving the acquisition of SpringSource. Karl has also run product teams at Jive and predictive analytics at Infer. Prior to his software career, Karl was an academic mathematician, lecturing at Stanford University after receiving a Ph.D. from Harvard University.
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Sales end on October 3

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