What to expect

  • Unique perspectives from featured VP/C-suite products executives
  • Networking before and after the session
  • Give a shoutout if you’re hiring or looking for a job
  • Webinar Format: Enjoy our Speaker Presentation followed by Q&A Session

The goal of any great product is to delight the customer through beauty, interactive simplicity, innovation, and features that bring value. An ambitious goal if there ever was one. What are the techniques and processes product leaders need in order to create a product vision that truly inspires? Pulling from over 2 decades of award-winning design experience, Blink Chief Creative Officer joins Products That Count to show the design-led processes that help product teams to prioritize features, differentiate a product in the marketplace, and bring brands to life.

About the speaker
Bill Flora Chief Creative Officer

Bill Flora is an award-winning design director and user experience strategist with more than 20 years of experience leading teams and shipping products. During his two decades with Microsoft, he led design efforts for Xbox, Windows Media Center, Zune and Encarta, and was the design force behind Microsoft “Metro” design language. Flora’s influences can be found in the design of software that lights up millions of screens around the globe every day. Before joining forces with Blink, Flora founded Tectonic, a strategic experience design firm, where he worked with the world’s leading companies envisioning next generation content platforms and expressing brand through software. Clients include HBO; Microsoft; Bang & Olufsen; Amazon; Beats by Dre; Cisco, Samsung; NBC and others.