San Jose - eBay HQ | December 5, 2018 7:00 - 9:00 pm
3 Key Questions That Should Be Answered Before You Launch Your Next Product
Michael Eckhardt
Chasm Institute Managing Director & Senior Workshop Leader
3 Key Questions That Should Be Answered Before You Launch Your Next Product

Hear from the leaders in Silicon Valley product / market success, who will provide an overview of the frameworks / tools / real examples from 225 clients and their newly-updated “Crossing the Chasm 3.0” book.  Chasm Institute helps bring innovative new products to market by advising executives and teams – in both large companies + new ventures — on how to accelerate + scale to profitable growth.

Michael Eckhardt will discuss — What 3 questions your technology company needs to answer, before winning with these key mega-trends, which represent the next $1,000,000,000,000 of revenue:

Cloud | VR + AR | Advanced Apps | Mobile | Analytics | AI | Blockchain | IoT | Big

Every attendee will receive a copy of the newest 2018 version of the best-selling “Crossing the Chasm 3.0” book, with all-new tech company examples from VMware, Google, Lithium, Salesforce, and many other tech leaders.

About the Speaker: 

—  Managing Director at Chasm Institute — at their Silicon Valley Office

—  veteran of PwC, Harbridge Consulting, HP, and Pepsico.

—  Harvard MBA + Wall Street Journal Award winner

—  for past 15+ years, has worked with over 500 tech-based businesses in Silicon Valley and worldwide

—  deep expertise in accelerating target market results and scaling profitable revenue growth in new tech categories
—  he provides tech executives and their teams with 1-day and 2-day “product / market strategy workshops” & tools for gaining winning positions in key markets

—  clients include Adobe, Spotify, NetApp, Metaswitch, Intel, Google, Bluescape, Autodesk, SAP, Mentor, RSI, Logitech, WorkSpan, Samsung, Dell, Nest, and many other tech businesses, from start-ups to larger growth companies

—  over 3,000,000 of the best-selling “Crossing the Chasm” series of books have now been sold worldwide (including the newly-updated 2017-2018 edition)

Event program
  • Unique perspectives from featured VP/C-suite products executives
  • Networking before and after the session
  • Give a shoutout if you’re hiring or looking for a job
  • Free pizza and beer/wine
About the Speaker

Michael Eckhardt

Chasm Institute Managing Director & Senior Workshop Leader
Michael Eckhardt is a Managing Director at Chasm Institute - providing tech companies with tools and resources to advance their business goals. For over 15 years, Michael has worked with hundreds of tech companies to accelerate target market results and scale profitable revenue growth. In addition, Michael leads workshops for tech executives and their teams to develop product/market strategy - including Adobe, Spotify, Autodesk and Nest.

Recent Events