What to expect
- Unique perspectives from featured VP/C-suite products executives
- Webinar Format: Enjoy our Speaker Presentation followed by Q&A Session
Each marketplace is unique and complex in its own way. They require building multiple sides at once and can be vexingly hard to gain traction. When doing product development for a marketplace, it is paramount to understand the particular nuances of your marketplace. So, how do you measure the many facets of marketplaces? Fmr Outdoorsy CPO/CRO Colin Gardiner shares insights on what to consider and what to measure in your product’s marketplace.
About the speaker
Colin Gardiner is a startup and tech entrepreneur that thinks about everything through an economics lens. He has worked as an early employee at Outdoorsy (+$2B GMV), Roamly (+$20M GWP), Tripping (+$500M GMV), Ancestry.com and JustAnswer. Within these startups, he has played critical executive and founder-level roles raising over $200M and helping to grow industry-leading businesses. He is an expert in digital marketplaces, platforms, and insurtechs/fintechs and focuses on growth, monetization, retention, analytics, insurance, finance, and unit economics. He currently runs an advisory business, helping founders grow and optimize their businesses. He also runs Yonder Capital which is a syndicate focused on funding pre-seed, seed, and series A startups.