Webinar: Head of Product at Loop Commerce, a Synchrony company, on Product-led Go-to-Market Strategy
Product Managers build their products, so it only seems fair that they would take an active role in their product’s go-to-market. There are so many reasons it leads to a more successful launch, from a clearer message regarding the product to a more continuous feedback loop. But sometimes, organizations divide roles and responsibilities between product and marketing and it affects the impact product managers can have. What steps can a product manager take to play an active role in the launch of the product they built? Subha Shetty, Head of Product at Loop Commerce, a Synchrony company, discusses how to craft an effective product-led go-to-market strategy.
- Unique perspectives from featured VP/C-suite products executives
- Networking before and after the session
- Give a shoutout if you’re hiring or looking for a job
- Webinar Format: Enjoy our Speaker Presentation followed by Q&A Session