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November 19, 2014

A member of Dan Ariely’s Irrational Labs, Bella Rozenkrants, discusses the impact behavioral economics can have on great products. This talk will explore how consumers construct and show their identity through their product choices. Bella Rozenkrants will share best practices and real life examples of what companies can learn from better understanding consumer identity.

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October 22, 2014

Early stage startups typically don’t have dedicated product managers / product owners.  But once they get to 30 people or have a few big-revenue customers, lack of product management can be disastrous.  Startup veteran Rich Mironov will talk us through typical symptoms for growing startups, what product managers/owners really do, and why they are important for scaling up.

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September 24, 2014

Internet of Things (IoT) devices do not exist on their own, they are nearly always closely associated with cloud-based services with multiple other touchpoints. Visionary author and founder of Adaptive Path Mike Kuniavsky will discuss how to design devices for multi-touchpoint services.

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August 27, 2014

Conversion optimization expert and founder of CROmetrics, Chris Neumann shares examples and best practices on how marketing and product need to work together to create a great customer experience and business value.

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July 30, 2014

Money is deeply intertwined with our culture, our relationships, and our choices. New technologies, analytics, and digital currencies are all evolving our relationship with money. Design guru and payment expert Joe Robinson shares his vision for the future of money.

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June 18, 2014

Co-founder of Dan Ariely’s Irrational Labs, Kristen Berman will share real-life examples of using behavioral economics to build great products.

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May 28, 2014

One of the most critical decisions for new products is its name. Alexandra Watkins, founder of nationally acclaimed naming agency Eat My Words, shares real life examples and exclusive tips in creating names that people can actually spell, pronounce and understand; evaluating the strength of any name in 15 seconds; and coming up with a smart domain name strategy.

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April 23, 2014

Mobile advertising expert Yann Kronberg shares best practices in optimizing cost per install on mobile ad networks, optimizing user acquisitions strategies and navigating App Store marketing.

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March 19, 2014

On many social networks, resharing or reposting functionality allows users to share other people’s content with friends or followers. As content is re-shared from user to user, large cascades of reshares can form. Lada Adamic will reveal how Facebook re-share cascades are formed and discuss how they can be predicted.

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February 5, 2014

One thing that separates great product people from the rest is how well they use analytics. Dan Olsen, a startup veteran, and leading product voice will share examples and best practices in using analytics to optimize your product and business results.

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