Yelp Head of Data Science will discuss Product Management for Data Science on Jan. 22 in SF

Yelp’s Head of Data Science will be speaking in San Francisco on January 22, discussing Product Management for Data Science. The

Bluedot Co-Founder on Creating A Geofencing Product (Part 3)

Looking to the future  Instead of reacting in real-time to how a customer is behaving right now, I’m trying to figure out if

Defining Personalization in B2C Software Products

Personalization in B2C Software Products has been a hot topic in Product Experience and Marketing for many years.  Users have come

Customer Experience Insights For PMs: The Crucial Moment of Truth In A Customer Journey

Microsoft Product Director on Customer Experience Insights for PMs (Part 2) High-Level Journey Map So with that in mind, I want to talk

Customer Feedback: Acting On Mechanisms

Expedia Fmr. Product Lead On Managing Customer Feedback Loops (Part 3) I'd like to give some framework on how to act on customer

Customer Feedback: Using Journey Maps

Expedia Fmr. Product Lead On Managing Customer Feedback Loops (Part 2) You can learn more about customer feedback loops by going to a

Product Users: The Lifecycle For Platform Building

Oscar Health Product Lead on Understanding Product Users (Part 3) For ecosystem platform building, after forming the hypothesis we move

Product Users: Ecosystem Platform Strategy

Oscar Health Product Lead on Understanding Product Users (Part 2) In order for Oscar to coordinate such a wide variety of product users,

Customer-Centric Audience Insights & Data Diversity

The Customer-Centric Platform Mindset

Vrbo CPO on Using Data To Be Customer-Centric (PART 2) How do you listen to your customers? Furthermore, how does a platform

JUUL Labs fmr CPO on Customer Personas

Customer Personas: Learn To Hate Your Product Wait, did I say...learn to hate your product?!? How could you say such a thing? But,

E-Commerce: Building Long-Term Loyalty

Shutterstock Product VP on E-Commerce Growth (Part 3) Building a successful e-commerce product is all about retaining customers. Simply

Product Research: Expand Your Current Product

Microsoft fmr Product Lead on Product Research (Part 3) It's easy to say that having an established product and budget to burn would

E-Commerce: Moving Through The Funnel

Shutterstock Product VP on E-Commerce Growth (Part 2) If you're managing an e-commerce product, you need to drive customers toward a

Product Research: Budget To Build From Scratch

Microsoft fmr Product Lead on Product Research (Part 2) Sometimes, product managers actually have some budget at their disposal to

JUUL Labs fmr CPO on Passionate Customers

Identifying Your Passionate Customers Do you know who your most passionate customers are? They may not be the ones who spend the most

The Fundamentals of Quality Voice Products

Alexa fmr UX Product Lead on Building Voice Products (Part 3) In many ways, the best practices for creating voice products that

Voice Products: Modern Innovation, Opportunities For More

Alexa fmr UX Product Lead on Building Voice Products (Part 2) Today, we interact with voice products on virtually a daily basis. It's

The Essential Drivers of Voice Technology

Headspace Product VP on Voice Technology (Part 3) Going beyond the rapid adoption of products that are powered by voice technology, it's

Voice Technology: Speed, Accuracy, Everywhere

Headspace Product VP on Voice Technology (Part 2) When you think about the devices that you use every day, voice technology now plays a

How To (Really) Measure E-Commerce Success

Nordstrom Tech SVP on E-Commerce (Part 3) Through the years, conversion rate tends to be the most common measurement for e-commerce

Balancing E-Commerce Tech In Retail Experience

Nordstrom Tech SVP on E-Commerce (Part 2) While e-commerce brings advantages to the purchase experience, there are plenty of

Design Thinking For Crypto’s Future

Coinbase CPO on Design Thinking (Part 3) Are you familiar with ”crypto kitties?” These are collectible items based on crypto

Design Thinking: Today’s Cryptocurrency

Coinbase CPO on Design Thinking (Part 2) Today, our global financial system supports billions of people every day. While we are very

Mastering Voice and Conversational User Experiences

So what’s so special about voice and these conversational experiences? How did we end up here? Well if you think about it, voice

Hearing About Accounts, Listening for Segments

This article was originally published on mironov.com by product leadership guru Rich Mironov in August 2017. In a well-run

Competitive Intelligence Gathering Through Win/Loss

This article by Rich Nutinsky originally appeared on pragmaticmarketing.com, your go-to-tool for all things product. Subscribe

Sorry Silicon Valley, you don’t need more data. You need a story.

When I meet product experts, they almost always say they rely on data and analytics to give them the hard evidence needed to build

Let’s Abandon Customers and Users

This article was originally published on mironov.com by product leadership guru Rich Mironov on August 8, 2017. His article is a

CharlieHR Founding CEO Rob O’Donovan on Building Consumer-Centric Business Software

Building Workplace Software Why do we have different standards for our tech products dependent on context? Why do we expect beautiful

Building Mobile Products That Count

This article originally appeared in the Huffington Post at this

The five personalization filters of great mobile products

 This article originally appeared in the Huffington Post. Mobile products are with us all the time. They're embedded in our lives on

The 7 Design Elements of Great Mobile Products

  This article originally appeared in the Huffington Post here. Sometimes, mobile products appear so simple that they feel

Behavioral Economist Kristen Berman on Using the Insights of Irrationality

Building Great Products Behavioral economists provide a framework to understand when and how people make errors. As product managers,