Driving Revenue Through Product Design

  • Article Article
  • March 6, 2018
Julia Beizer

Bloomberg, Chief Product Officer

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With years of experience at leading news organizations, Julia Beizer is an expert in developing engaging content for today’s readers. Traditional advertising remains the primary revenue stream for news organizations, but the methods for integrating ads into news content have completely changed. Furthermore, leveraging user subscriptions through free trials have turned everyday users into customers. Julia discusses creative ways in which news organizations are optimizing content to drive revenue.

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Julia Beizer
Bloomberg, Chief Product Officer

Julia Beizer is the Chief Product Officer at Bloomberg media, shaping the organization’s consumer-facing experiences across all platforms and devices. Prior to taking on this role, she was head of product, design, and engineering for HuffPost. Before that, she spent a decade at The Washington Post, working on both the news and product sides of the company. She currently serves on the board of Questback, an insights company, and Boolean Girl, a nonprofit that teaches girls how to code.

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