How can product leaders guide teams to success? In this episode of the Product Leaders to Watch Series with Cognizant Product Director Chenny Solaiyappan, Unity Product Leader Marc-Andre Ferguson speaks on his diverse career path from filmmaking to product management roles at companies such as Autodesk and Unity. He emphasizes the importance of clear communication, teamwork, and understanding different perspectives to build trust within cross-functional teams. He discusses the potential of generative AI and the importance of user experience, security, and lifelong learning for product managers.

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Show Notes

  1. Guiding product teams to success requires respect for everyone’s craft and roles in cross-functional teams.
  2. Clear communication of goals, objectives, and roadmaps is key for teams.
  3. Empathy, listening, and understanding different perspectives builds trust.
  4. Product managers should guide product teams to success with respect, not authority.
  5. Agile development requires adaptability to changing priorities and milestones.
  6. User experience and viability are important factors in a great product.
  7. Generative AI could help scale development through testing automation.
  8. Applications supporting energy transition are an exciting area for innovation.
  9. Products should balance AI with human oversight for safety and trust.
  10. Customer experience encompasses the entire journey from discovery to support.
  11. Turning users into loyal customers builds long-term viability.
  12. Security and data privacy are especially important in industries like healthcare.
  13. Lifelong learning helps product managers stay up-to-date on trends.
  14. Communication and negotiation skills are valuable soft skills.
  15. Understanding business needs and financial outcomes is important.
  16. Behavioral psychology insights can improve understanding of users and teams.
  17. Defending product decisions requires courage, empathy and credibility.
  18. Books on varied topics aid career and skill development for product managers.
  19. Adapting to new teams and industries builds mutual understanding.
  20. Podcasts share valuable lessons and perspectives on product leadership.

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