Behavioral Economist Bella Rozenkrants on Why You Are What You Buy

  • Video Video
  • November 19, 2014

Behavioral Economist Bella Rozenkrants shares best practices and examples of what companies can learn from understanding consumer identity.

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Behavioral Economist Kristen Berman on Using the Insights of Irrationality

Behavioral Economist and co-founder of Dan Ariely's Irrational Labs, Kristen Berman shares examples of using insights to build great products