Customer Obsession – Amazon’s Approach to Building Products

Customer Obsession is one of Amazon’s key leadership principles. In this talk, Amazon Product Executive Kintan Brahmbhatt will share insights about Amazon’s customer-centric and data-centric approach to building products.

He will use anecdotes from real-life product decisions for the Amazon Music experience on mobile and Alexa to demonstrate Amazon’s approach of starting with the customer and working backwards. The talk will include actionable thinking points that can help other product leaders inform their decisions.

About the Speaker:

Kintan Brahmbhatt is the Director of Product Management and Engineering Program Management for Amazon Music. After joining Amazon in 2009, Kintan drove product vision and execution for IMDb Everywhere, the IMDb Movies & TV App for mobile devices, before joining the Amazon Music team in early 2013. In his current role, Kintan helped launch Prime Music in June 2014, which is now one of the most popular streaming services in the world. Recently, Kintan was a key driver of the launch Amazon’s premium music streaming service, Amazon Music Unlimited, focusing on the Amazon Music customer experience with Alexa and Amazon Echo, creating innovative, new voice controls for the most natural listening experience available.