November 12, 2025
What if you could design a product that transforms an entire industry in just 12 months? In this special episode of Product Talk hosted by Products That Count CEO Hoda Mehr, Handshake AI Head of Design Gabe Schindler speaks about designing products in the AI era. Gabe emphasizes storytelling, collaboration, and anticipation. Discover the insider strategies that helped grow a startup from zero to massive scale by reimagining product design principles for artificial intelligence.
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Show Notes:
- AI has reached the limits of learning from free internet data, requiring expert human input
- Design in the AI era is about storytelling, not just pixels and interfaces
- Collaboration across roles (design, engineering, product management) is crucial for AI product success
- Hiring should focus on low-ego, high-learning potential team members
- Quality of human data is paramount in AI product development
- Design with anticipation – prepare for multiple scenarios and user experiences
- AI interviewing can actually feel more comfortable for candidates than human interviews
- Rapid growth requires flexible infrastructure and minimal over-investment
- Ownership of product components should be clear, but collaborative
- AI product design requires constant adaptation and research
- The narrative and “why” of a product matters more than current design trends
- Internal research teams are critical for staying ahead in the AI landscape
- Accountability comes from giving team members agency over their work
- AI products need built-in feedback mechanisms (like thumbs up/down)
- Operational tools and matching systems are as important as the AI itself
- Product teams should allocate time for innovation and experimental thinking
- Trust is built through transparent, user-centric design
- AI development requires understanding user motivations and incentives
- Successful AI products solve real human problems, not just technological challenges
- Continuous learning and openness to change are essential in the AI product ecosystem
About the speaker
About the host
Hoda Mehr
Products That Count, CEO