How can product leaders build successful product strategies? Building a successful product strategy requires a obsession to understand your customer requirements and their roadmap. In this webinar, Meta Product Leader Ankush Bagotra will share insights on frameworks and success stories about inception of product strategy focused on customer success and collaboration. Whether you are a product manager, designer, or engineer, tune in for valuable insights on how to build products that truly meet the needs of your customers.
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Show Notes:
- Identify and enable the right internal and external stakeholders for building product strategy.
- Understand what problem you are solving – are you selling a vitamin or a painkiller?
- Determine whom you are selling to and their various motivations and requirements.
- Spend time understanding what really matters to your customers.
- Intercept your customers’ roadmaps to accelerate and add value.
- Build trust through systematic metrics, milestones and continuous feedback.
- Question the status quo and enable a culture where stakeholders do the same.
- Communicate clearly with all stakeholders at different levels.
- Build a culture of sharing perspectives, flagging issues, and gratitude.
- Celebrate wins both big and small to motivate teams.
- Understand your customers’ ecosystems to increase your value proposition.
- Experiment and test assumptions quickly to optimize for customers.
- Align internal stakeholders by bringing them into customer interactions.
- Communicate strategy continuously to maintain alignment.
- Build dependencies over time through high-quality solutions.
- Foster a culture where product managers explore diverse viewpoints.
- Leverage both internal and external resources to recognize contributions.
- Stay informed about industry trends through curated resources and alerts.
- Books, podcasts, and online communities help develop product skills.
- Apply learnings to continuously refine your own product strategies.
About the speaker
Ankush is a product leader with over a decade of experience in building and deploying dozens of B2B/B2C products worldwide. Currently, he leads the Communication Experiences for Gen AI and Monetization Products at Meta for the Family of Apps (IG/Msgr) and Reality Labs (VR, AR). He holds multiple patents in AR, VR, NFT, and Real-Time Communication. Prior to Meta, Ankush was the Director of Product at Synopsys, where he led their Static Verification Enterprise products for customers globally with cross-functional teams in the USA, China, India, Israel, Europe, and Sri Lanka. He built and managed a world-class team of over 100 people from scratch in the USA, India, Europe, China, and Sri Lanka to manage and scale over 400 enterprise customers. He drove multiple high-impact initiatives, including post-integration of a multi-million dollar acquisition and grew the new business with double-digit growth, launching a 3rd party app ecosystem, pioneering in the EDA industry, and driving new innovation initiatives in cloud and machine learning. Ankush was also a co-founder of two startups: ekriti (eBay for handmade products) and Sparsha (SaaS-based Virtual Education Simulation) companies. He is an investor and advisor in multiple startups. In addition, Ankush is the President and CEO of BITS Pilani, Silicon Valley Chapter, with over 8K alumni in the Bay Area. He has an MBA from UCLA Anderson Business School, USA, and a Bachelor's in Computer Science from BITS Pilani, India.
About the host
As the Chief Product Officer at NEOGOV, Denise leads the strategy for public sector HR and Public Safety software, driving innovation, customer satisfaction, and excellence. Her experience at Checkr as Chief Product Officer saw her delivering customer-focused products and promoting a fairer future. Denise’s notable career spans over two decades, with significant roles including GM for Analytics at Workday, where she launched new products and grew the business to over $200 million in ARR. Her background includes leadership positions at Platfora, Salesforce, HSBC, and AT&T, showcasing her expertise in enterprise product development and a commitment to technological advancement and customer success.