What makes a product manager truly successful? In this webinar hosted by Jonmichael Moy, The Weather Network VP of Product Marketing Gerard Doyle will be speaking on the essential skills every product manager must master, with a focus on why soft skills—such as communication, empathy, and leadership—are so important. Learn how to navigate cross-functional teams, drive innovation, and inspire collaboration. Whether you’re an aspiring product manager or looking to level up your skills, this session will equip you with the tools to lead with impact.

Join us for new conversations with leading product executives every week. Roll through the highlights of this week’s event below, then head on over to our Events page to see which product leaders will be joining us next week.


Show Notes:

  1. Building great products is incredibly difficult, especially in imperfect organizations.
  2. Soft skills like communication, empathy, and leadership are vital for effective product management.
  3. Communication is a fundamental skill for product managers and humans in general.
  4. Systematic communication – understanding who needs what information – is key.
  5. Tailoring communication to the audience’s motivations and preferred medium is important.
  6. Developing strong writing and speaking skills, including brevity and summarization, is crucial.
  7. Articulation – clearly explaining concepts to technical and non-technical stakeholders – is a critical skill.
  8. Facilitation – managing workshops, meetings, and discussions – requires active listening and conflict resolution.
  9. Influence – aligning people without direct authority – involves persuasive communication and emotional intelligence.
  10. Negotiation – balancing trade-offs in scope, time, and quality – requires flexibility and finding common ground.
  11. Practicing these communication skills through workshops, role-playing, and feedback is key to improvement.
  12. Awareness of your strengths and weaknesses in these communication skills is important for development.
  13. Remote and hybrid work environments increase the complexity of communication for product managers.
  14. AI tools can assist with writing, tone, and message synthesis for different audiences.
  15. When facing pushback from senior stakeholders, focus on being concise, accurate, and honest.
  16. Influencing and negotiation skills are vital for aligning stakeholders and making trade-offs.
  17. Escalation to higher management may be necessary when negotiation reaches an impasse.
  18. Developing a systematic approach to communication needs mapping is recommended.
  19. Practicing summarization of complex discussions is a valuable skill to cultivate.
  20. Utilizing AI tools can enhance writing, tone, and message synthesis for different audiences.
About the speaker
Gerard Doyle The Weather Network, VP Product Marketing Member

Experienced Product executive with a proven track record of transforming companies into digital-first, product-driven organizations focused on customer experience. Ed tech and media.

About the host
Jonmichael Moy AppDirect, Senior Director

Toronto Chapter Head for Products That Count I am a digital product executive with over 20 years of experience in retail, digital media, and e-commerce. I’ve held both strategic and operational leadership roles at Canadian Tire, Torstar, Postmedia, eBay, and PayPal as well as start-ups. I am a servant leader who is humble, self aware, always learning, and excels at collaborating with stakeholders. I am a graduate of Carnegie Mellon University, a father of two, pancreatic cancer awareness advocate, moved to Canada 13 years ago, and grew up in Boston, Massachusetts. I currently sit on the Product Management Program Advisory Council for York University which offers Canada’s first post-secondary product management program.

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