The 2023 Product Awards Winners!

“The bar for what makes a great product gets higher every year. Today’s product companies are digital natives embedding technology from day one. They are building products that are more than simply tools – they are channels helping startups engage customers for sustained growth.” – SC Moatti, Products That Count Founder & CEO

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2023 Product Award Winners

Congratulations to our winning companies!

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Product Managers: Do any of these describe your career?

  • Over half of Product Managers are new to their role and feel overwhelmed by their responsibilities.
  • 1 in 3 Product Managers leave their job because there were no opportunities for them to grow.
  • Half of Product Managers have a 10-year goal of becoming a Product Leader.
  • 4 of 10 Product Managers say they frequently experience “Imposter Syndrome”.
  • The #1 reason Product Managers leave is a lack of mentoring by their Product Leaders.
  • 3 of 4 Product Managers see getting more skills and certifications as key to progression of their careers.

Products That Count helps Product Managers with

Best Practices

Products That Count offers resources describing proven product-led growth Best Practices from experienced product executive practitioners.


Take a top-rated strategic Product Management course to perfect and get certified in the superpowers that will make you successful.


Obtain personalized coaching and mentoring  from experienced Product Leaders who have successfully overcome the challenges you’re facing.

Peer Network

Join Product That Count’s network of over 300K Product Managers and Product Leaders to discuss your top challenges and learn how others solved them.

We’ve talked with companies facing similar challenges to what you’re seeing.
Here are the best practices from our research.

Advance Your Career – Become a Product Leader

Learn the “secret sauce” of building products people can’t put down. Establish your brand by joining in and shaping the product conversation. Then look at our Jobs Board for your next opportunity as a Product Leader.

The Ambitious PM: How to Advance in a Product Career
See the Infographic
Best Practices on the PM Job Market
Read the post & eBook
Building a Product Career
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The first 90 Days as a Product Manager
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Getting that PM Promotion
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Getting that Senior PM Dream Job
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Paving a Career in Product Management
Listen to the podcast
Three Tips for Succeeding in Product Management at a Startup
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Top Books Every Product Manager Should Read (article)
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The Trajectory of a PM Career
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Learn from Leaders that Deliver Award-Winning Products

The 2022 Product Awards celebrated the tools that give Product Managers their superpowers, enabling them to deliver market-leading products & services that delight existing customers and bring in future customers across current and new markets. The Product Award Series is a collection of podcasts from the Product Leaders, CEOs, and founders that produced these amazing products.

Our 2022 Product Award winners reflect the emerging trends of

  • Product-led growth to drive revenue
  • Low-code / No-code tooling  to reduce costs
  • Virtual collaboration tooling to increase productivity
Being Obsessed with Team Engagement

What tools improve team engagement?

Hear the podcast
Building a Virtual Office

Which way is the virtual water cooler?

Hear the podcast
Building Solutions People are Willing to Buy

What’s the “special sauce” of successful products?

Hear the podcast
Customer as Part of the Team

Do you live in the minds of your customers?

Hear the podcast
Diplomats of Product

Are you more like a CEO or like Henry Kissinger?

Hear the podcast
Experimenting Instead of Guessing

Build what the customer wants or needs?

Hear the podcast
Mental Health after the Pandemic

Are you OK?

Hear the podcast
Playing to Wow!

“Playing to Wow” as a corporate value?

Hear the podcast
Researching the Why

Is your product infused with research best practices?

Hear the podcast
Sizing the Opportunity

Which problems are worth pursuing?

Hear the podcast
Talking to Users in the Digital Era

How well do you know your users?

Hear the podcast
The Diverse VR Market

Video conferencing in 3D?

Hear the podcast
Using Data to Serve the Greater Good

What could you do with better customer data?

Hear the podcast
Utility and Delight

Are useful products the same as delightful products?

Hear the podcast

Leaders in Innovation with Capgemini Series

Capgemini Invent is Capgemini Group’s innovation, design, and transformation powerhouse, accelerating ideas into prototypes and scalable real-world solutions that help our clients get the future they want. As part of the 2022 Product Awards, Capgemini is sponsoring a 5-part series on “Leaders in Innovation”.

The Big Impact of Sustainability in Product

What do dishwashers, tea kettles, and water heaters have in common?

Hear the podcast
Digital Transformation in the Manufacturing World

How do AR, cloud, data analytics, and digital twinning affect manufacturing?

Hear the podcast
Leading the Way for Sustainable Products & Services: A Capgemini-Sponsored eBook

What does sustainable product design even mean?

Read the post & eBook
Smart Infrastructure and the Future of Cities

Will my city become “smart”?

Hear the podcast
Sustainability in Product

Can product design solve world hunger?

Hear the podcast

Best Practices for PMs (Free)

2023 Product Guide: Presenting the 100 Winners of the 2023 Product Awards

What are the 100 best products for product managers in 2023? Find out by reading about the winning products in the 2023 Product Guide.

Click to Join for Free with LinkedIn

Meet the 2023 Québec Awards Advisory Board and Winners

Meet the three members of the Quebec Awards Advisory Board and discover more about the six winning products. 


Products That Count Reveals Winners of 2023 Product Awards and Quebec Awards

This press release announces that the winners of the 2023 Products That Count Product Awards have been selected.


Products That Count Announces 2023 Product Awards and Second Annual Global CPO 20

This press release announces the 2023 Products That Count Product Awards and the second annual Global CPO 20.

The Rise of Products-and-Services Business Models (eBook)

This eBook looks at the “products-and-services” business model, where it is the whole product – the product experience – that matters.

Click to Join for Free with LinkedIn

Amazon Appstore Head of Product – Trust & Safety on Product Experimentation

Amazon Head of Product Jaya Gopinathan shares insights on best practices and common pitfalls in the product experimentation phase.

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Events for PMs
Events are free, unless otherwise noted

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  • Product Award resources
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