Creating e-commerce experiences for international requires evaluation of local payment platforms & a wide range consumer preferences.
Building customer loyalty involves driving repeat visits for purchasing customers and lowering acquisition costs.
Driving users on e-commerce platforms to become customers requires planning to build purchase confidence through engagement milestones.
The business of e-commerce is a funnel that utilizes a variety of channels to maximize purchase opportunities for a wide range of customers.
E-commerce operations are affected by returns and shipping costs. There are ways to leverage "mistakes" to build lifetime value for customers
Retailers must strikes a balance between e-commerce convenience and personalized interactions to provide customers with a great experience.
There are opportunities for retailers to leverage in-store experiences that complement online transactions, in addition to eCommerce
The future of e-commerce goes beyond online retail, as companies like Amazon are applying tech innovations to reimagine the retail experience