Competitive Analysis

A Better Competitive Analysis

Betterment VP of Product Katherine Kornas offers a more consumer-centric approach to product competitive analysis.
Competitive Analysis
Design Great Products

Accenture Fmr Strategist and Stanford Advisor on Competitive Product Strategy

Top Strategist Theresa Lina discusses market adoption dynamics and the challenges product leaders face in developing a competitive strategy.
Competitive Analysis

Competitive Intelligence Gathering Through Win/Loss

Rich Nutinsky discusses why win/loss interviews are an excellent tool for gathering competitive intelligence as product and marketing professionals.

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