Products That Count, Author at Products That Count

Products That Count Announces 2023 Product Awards and Second Annual Global CPO 20

This press release announces the 2023 Products That Count Product Awards and the second annual Global CPO 20.

New

Growth & Scale

Market Fit

Outdoorsy Fmr CPO on Architecting a Marketplace

Fmr Outdoorsy CPO/CRO Colin Gardiner shares insights on what to consider and measure in your product’s marketplace.

New

Best Practices of a Great Product Leader

Product Industries to Watch: Boomi Product Leader on Thriving in the New B2B World

Ramkumar Menon explains what it takes to be thriving in the new B2B world: optimization, optimization, optimization.

New

Best Practices of a Great Product Manager

Indeed Director of Product on Extreme Ownership as a PM

Indeed Director of Product Parul Goel shares strategies and mindsets that PMs can adopt to continue to demonstrate extreme ownership.

New

We’re hiring!! Marketing Manager

Products That Count is hiring a highly motivated and forward-thinking Marketing Manager. Apply now to join our growing team!

Best Practices of a Great Product Manager

Asset Panda VP of Product Management & Design on Success as a PM

Asset Panda VP of Product Management and Design Ram Shamanna shares insights on key traits needed to be successful as a product manager.

Product Design

The Rise of Products-and-Services Business Models (eBook)

This eBook looks at the “products-and-services” business model, where it is the whole product – the product experience – that matters.

Click to Join for Free with LinkedIn

Product Manager Perspective: Trends in the Life Sciences Industry

Pulse PEMF Director of Product Ryan House offers product manager perspectives on trends in the life sciences industry.

Pulse PEMF Director of Product on Executing Effective Customer Discovery and Validating Innovative Solutions

Ryan House shares insights on executing effective customer discovery that allows an organization to validate innovative solutions.

Digital Transformation

Crowley CPO on Digital Transformation Solving Global Supply Chain Problems

Crowley CPO Shashank Pachangam shares insights on how digital transformation has revolutionized the global supply chain.

Product Industries to Watch: Transcarent Head of Product on Creating Integrated Digital Health Experiences

Zachary Fleming and Vikas Sabnani discuss what it takes to create single integrated digital health experiences.

Product Design

Amazon Appstore Head of Product – Trust & Safety on Product Experimentation

Amazon Head of Product Jaya Gopinathan shares insights on best practices and common pitfalls in the product experimentation phase.

My Career

Bill.com Chief Product Officer on Developing a Product Career

Bill.com Chief Product Officer Irana Wasti shares insights on best practices for developing a career in product.

Data & Analytics

The Wharton School Professor of Marketing on the Essentials of Customer Centricity

The Wharton School Professor of Marketing Peter Fader shares insights on the nature of customer centricity and key factors in implementing it successfully.

Learn Something New

The State of the Product Conversation: 5 Trends to Watch in 2023

Products That Count Founding CEO SC Moatti shares five key trends reflected in the product conversation at the dawn of 2023.

Product Industries to Watch: Forecastr Product Leaders on Scaling Software and Services

Alex Westner interviews Zack Pennington and Evan Diaz de Arce on scaling software and services with a financial modeling product.

Digital Transformation

SeaWorld Chief Product & Digital Officer on Leading Successful Digital Turnarounds

SeaWorld Chief Product Officer Kousthub Raghavan shares insights on how to build a foundation to successfully lead digital turnarounds.

Product Strategies to Unlock the Future of Healthcare

TimelyMD Head of Product Zac Fleming offers nine recommendations for the product managers and leaders building the future of healthcare.

Telecom

ZEFR Product Lead on Achieving Brand Suitable Advertising on User Generated Content Platforms

ZEFR Senior PM Bharat Manglani discusses the challenges involved in achieving brand suitable advertising in the AdTech space.

Telecom

Macy’s Product Lead on Empowering Omnichannel Shopping through Mobile Apps

Alisher Rakhimov explains the App-first strategy for addressing omnichannel customer pain points through the lens of a major legacy retailer.

Product Industries to Watch: PropTech Infographic

This PropTech infographic is all about technology to optimize the way people research, rent, buy, sell, and manage a property.

Click to Join for Free with LinkedIn

AdTech

Product Industries to Watch: Google Play Product Consultant on Opportunities in AdTech

Bharat Manglani and Tammy Taw sit down to discuss current landscape of opportunities in AdTech, aka advertising technology

What’s top of mind for CPOs during a recession?

Products That Count Founder & CEO SC Moatti and CPO, Renee Niemi share key insights on best product practices during a recession.

AdTech

Product Industries to Watch: AdTech Infographic

This B2B tech infographic is all about commerce, connections, and exchange of data from business to business.

Click to Join for Free with LinkedIn

Best Practices of a Great Product Manager

Fintech

Extend CPO on Fintech from a Product Perspective

Extend CPO Orna Albus shares insights on core practices and strategies for successful product management in the FIntech space.

Data & Analytics

Theta Director & Co-Founder on How to Apply the CBCV Framework

Theta Director and Co-Founder Daniel McCarthy shares insights on how the CBCV framework can be used to measure company health and product-market fit.

Internet Of Things (IoT)

The Importance of the Internet of Things

Universal Electronics Sr. Dir of Product Nikki Ahmadi explains the promise and potential of the Internet of Things (IoT).

Data & Analytics

Strategy & Roadmaps

Tetra Insights CPO on Products Secret Weapon: Insights Maturity

Tetra Insights CPO Joshua Wexler shares insights on using the insights maturity model to improve your company and product.

Fintech

Novo Group Product Leader On Powerfully Simple Business Banking

Novo Group Product Leader Akash Desai shares insights on how to gain a business edge with powerful and simple business banking.

Intuit Director of Product on Effective Tips for B2B Product Management

Rosa Welton shares insights on how to be successful in B2B product management, from interview to onboarding to success.

PropTech: Blurring the Lines Between the Physical and Digital Worlds

The Byrd Digital President Kristopher Drey explains the promise and potential of PropTech, aka property technology.

Go-To-Market Strategy

Launch Great Products

Amazon Sr. Product Leader on Mastering the Art of Product Launches

Amazon Sr. Product Leader Sarika Tyagi shares a framework for improving the prospect of successful product launches.

Processes, Tools & Frameworks

Fidelity Director of Product Management on Navigating Highly-Regulated Environments

Fidelity Director of Product Management Hannah Lippe shares insights on how to build human-centered products in highly- regulated environments.

Greater By The Dozen: Meet the 2023 Awards Advisory Board

Here are the 12 product leaders representing 7 product industry verticals. Together, they make up our independent Awards Advisory Board.

Product Industries to Watch: Satisfi Labs CEO on Conversational AI Tech

Kris Drey and Don White discuss Satisfi Labs’ quest to build a conversational AI tech platform on the theory that it answers everything.

TimelyMD SVP of Product on Building Digital Health Products

Zachary Fleming explains what needs to be done differently when building digital health products. It goes beyond customer satisfaction.

How Having Difficult Conversations Builds Customer Relationships

Oscar Health Director of Product Management on how having difficult conversations builds customer relationships.

Northeastern University Distinguished Professor on Marketing in a Recession

Northeastern University Distinguished Professor Koen Pauwels shares insights on best practices for marketing in a recession.

Chief Product Officer Solutions

Product Leaders to Watch Episode 5: On Life Sciences

In episode five of our AAB series, 2 product leaders discuss the important product industry of health tech, or life sciences.

Prioritization

Chief Product Officer Solutions: Prioritization

In this article, read best practices on how top CPOs approach the challenges and propose solutions of prioritization.

Product Leaders to Watch: Three Product Leaders on B2B Tech

In the fourth episode in our AAB series, 3 product leaders discuss the important product industry known as B2B tech.

Intuit Director of Product on the Move from B2C to B2B Product Manager

Rosa Gonzalez Welton shares insights on what it takes to make the move from B2C to B2B product manager.

Strategy & Roadmaps

3 Pivot Decision Anti-Patterns

CollegeVine Sr. Product Leader David Prentice shares insights on when to avoid a pivot decision and when to make one.

Fintech

Product Leaders to Watch: Fmr Groupon Head of Product and TrueML VP of Product on PropTech and FinTech

In the third episode in our AAB series, 3 product leaders discuss 2 key product industries today: PropTech and FinTech.

Cybersecurity

Symantec Product Lead on Not Chasing the Shiny New Object

Michael Dubinsky explains why you should know your agenda and what you are focusing on. Stick to that, and not the shiny new object.

Product Industries to Watch: B2B Tech Infographic

This B2B tech infographic is all about commerce, connections, and exchange of data from business to business.

Click to Join for Free with LinkedIn

CPO Rising Series

CPO Rising Series: Teladoc CPO on Leading by Looking Forward

In episode 20 of the CPO Rising podcast series, Donna Boyer explains why Chief Product Officers should be leading by looking forward.

AdTech

Internet Of Things (IoT)

Telecom

Product Leaders to Watch: Macy’s, ZEFR, and Universal Electronics Product Leads on Telecom, AdTech, and IoT

In the second episode in our AAB series, 4 product leaders discuss 3 key product industries today: telecom, AdTech, and IoT.

CPO Rising Series