Take A Product Portfolio View For Maximum Value Proposition

ZEFR Product Lead Bharat Manglani takes the holistic Platform Product Manager view to maximize the customer value proposition.

CX Thought Leader on Product Value of Customer Experience

CX thought leader Lorraine Schumacher shares how CX adds value to product teams and listening to customer voice brings success.

Team Wakabayashi Product Leader on What Makes a Successful Product in 2022

Product Leader Dennis Wakabayashi shares important approaches to product development, the role of technology, and how to scale with certainty for success.

2022 Product Awards: Delightful User Journey Finalists

Here are the 40 finalists in the Delightful User Journey category for the 2022 Products That Count Product Awards.

Indeed.com Product Lead on Mindset and Behaviors for Effective Stakeholder Management

Indeed.com Product Lead Parul Goel shares three key principles that will improve your mindset to help engage your stakeholders.

Knowing when to pivot in developing a new product

Knowing when to pivot is tough. A strong product development process can chances you’ll make a bad pivot according to David Prentice of CollegeVine

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Shopify VP of Product on the Power of Pivoting

Shopify Vice President of Product Mamuna Oladipo shares opportunities to pivot within your goals when faced with mistakes and failures.

Blink UX Chief Creative Officer on Inspiring Teams with Design-Led Product Development

Blink Chief Creative Officer shows design-led processes and elements of good product design that help teams prioritize features and bring brands to life.

Discovery Education CPO on Edtech Product Design with an End in Mind

Discovery Education CPO Pete Weir explores how to work backward on edtech design with stability for diverse learners.

Typeform Product Lead on Customer Centricity in a Remote World

Typeform Product Lead talks about key customer-centricity practices for every CPO to adopt in a more virtual world.

Transfix Product Marketing Lead on Delightful User Journey Category at 2022 Product Awards

Transfix Product Marketing Lead Patrick Blute introduces the "Delightful User Journey" category for the 2022 Product Awards.

Fmr LEGO Education Head of Product On Focusing On Play Within Your Product

Melissa Pickering, former LEGO Education Head of Product joins us to talk about focusing on play within your product

Three Mistakes to Avoid When Building Minimum Viable Products

CollegeVine Product Lead David Prentice latest article breaks down critical mistakes to avoid when building minimum viable products.

Bit Discovery CEO on Innovation and Designing Secure Products

The CEO of Bit Discovery, a Mighty Capital portfolio company, shares insights on product innovation and computer security.

Building Secure Products: An Introduction to Cybersecurity for Product Leaders

Learn how to build secure products from the ground floor in this cybersecurity series from Tugboat Logic and Products That Count.

Building Secure Products: The Future of Security-Driven Product Design

Learn how to build secure products from the ground floor in this cybersecurity series from Tugboat Logic and Products That Count.

Building Secure Products: Top 3 Security Tips You Don’t Want to Ignore During Development

Learn how to build secure products from the ground floor in this cybersecurity series from Tugboat Logic and Products That Count.

Building Secure Products: Why Information-Driven Product Design Matters

Learn how to build secure products from the ground floor in this cybersecurity series from Tugboat Logic and Products That Count.

Experiences Are The New Product

Katherine Kornas, Betterment VP of Growth, shares how product managers can drive product innovation by incorporating experience management best practices.

Organize Your Product to Empower Your Users

CollegeVine Product Lead David Prentice shares how to balance product structures with micro and macro organization in order to empower users.

Map Out The Journey

White Ops Product Lead Bharat Manglani shares how product leaders can efficiently map out various journeys for cross-functional teams.

Zonar Systems Sr. Director on The Era of the Multilingual Designer

Zonar Systems Product Design Senior Director speaks on the multifaceted value that multilingual designers brings to the larger tribe.

Prezi Product Director on the Superpowers of Design

Continuing the Age of Product Series, Products That Count CPO and former Microsoft Product Lead James Gray sat down with members of the Product Awards Advisory Board to discuss the various competencies product leaders need at every stage of the product life cycle. Joining him this week is Neha Taleja, current Prezi Product Director and […]

Why Emotional Products Are Better Products

Insights on user emotion from product management experience, and a step you can take to understand your product’s unique emotional value proposition.

Oracle SVP of UX on Product Design Meets Product Management

Oracle SVP of UX, Hillel Cooperman, discusses his experience on how product management and product design can work together for success.

Thinking, Feeling, Doing: Knowing Your Users as Humans

How can product managers get better at understanding users as humans, to find moments in their lives where products naturally fit?

Customer-centric Customer Journey Maps

Betterment VP of Product shares tips on building a customer journey map that can be a useful tool to encourage customer-centric thinking.

Microsoft Product Director on Customer Experience Insights (Part 3): 3 Big Questions

Microsoft Product Director discusses how she would fix the Tesla experience, and what questions PMs need to ask the customer.

Microsoft Product Director on Customer Experience Insights (Part 2): Customer Journey

Gail Giacobbe, Microsoft Product Director, discusses her methods for creating a customer journey map as well as her Tesla experience.

AI & ML Product Design, Development, and Adoption (Part 3)

Juniper Networks Head of Product discusses the lessons she learned as a PM and the major design principles PMs need to be aware of.

AI & ML Product Design, Development, and Adoption (Part 2)

Juniper Networks Head of Product talks about the problem-solving path most PMs take and why AI and ML are not always the best solutions.

Microsoft Product Director on Customer Experience Insights for PMs

Microsoft Product Director, Gail Giacobbe, speaks on retention as the most important metric and mapping the customer experience.

Juniper Networks Head of Product on AI & ML Product Design, Development, and Adoption

Juniper Networks Head of Product discusses AI & ML product design and how PMs can use the technology in product development.

Customer Feedback: Using Journey Maps

Expedia fmr Product Lead Anne Retterer describes how journey maps provide a framework for customer feedback to help prioritize features.

Expedia Fmr. Product Lead On Managing Customer Feedback Loops

Explore the academic side of feedback loops with Expedia fmr Product Lead Anne Retterer by analyzing input relevance from key stakeholders.

Rent The Runway Product Lead on Building A Stakeholder Map

Developing a stakeholder map helps product teams stay on top of expectations from key players throughout the organization and prioritize overall engagement.

Systems Thinking: Outcome-Focused Design

Within systems thinking, outcomes-focused design looks at the impact on society. If they aren’t considered, toxic effects can get out of control.

The Unique Benefits of Design Swarms

Design swarms deliver benefits that go beyond the speed of generating solutions, from generating unexpected discoveries to tackling complex issues.

Design Swarms: Faster With Better Results

Design swarms enable product teams to generate more impactful solutions in less time by crowd-sourcing a wide range of input from many different users.

Authentic Design Founder on Building With Design Swarms

Design swarms enable product teams to solve large-scale problems through an interactive platform that enhances creativity for a wider audience.

User Feedback: Best Practices For User Interviews

User interviews are essential for product success & user feedback is best collected with a strategic approach and targeted questions to collect responses.

Experian Product Lead on When To Ignore User Feedback

Collecting user feedback is vital for the success of any product. Still, choosing how to use is even more important. "Expectation bias" explains why.

Design Skills For User-Centric Design

User-centric design skills will make you a better team manager beyond just making a product look great. Instead, focus on group fundamentals.

Shutterfly Product VP on The Power of Personalization

Personalization improves marketing metrics unlike any other digital strategy available. Find out how to leverage individual customer identities at scale.

How Design Thinking Influences User-Centric Design

Design thinking is more than just a sleek product. User-centric design creates advantages for business in any industry with undeniable results.

Swarm Design: Take Design Thinking Anywhere

Swarm design provides uncommon access to the design thinking process to users with opportunities to drive collaboration from non-designers.

UserTesting fmr Product VP on User-Centric Design

User-centric design goes far beyond style and looks. At its core, design unites nearly every aspect of products, businesses and organizations.

Swarm Design: Creative Design For The Masses

The power of swarm design lies in the ability to connect users to products they love by engaging them in the design process.

Authentic Design Founder on Swarm Design

Swarm design aims at nothing less than transforming our world. What can it do for your product or company? Learn about its origins from a design innovator.

HYP3R CEO on Scaling Customer Delight

To effectively scale a business, it's critical to focus on providing customer delight with marketing tactics that are rooted in the product's core value.

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