Product managers benefit from building prototypes that satisfy common user demands and provide essential value that resonates with customers.

Break down all the acronyms and terms that are commonly used in product management, making sense of a profession that has its own language.

Product teams must invest time during the ideation phase to ask critical questions to guide their product strategy to reach more customers

Mastering the art (and science) of managing the product development loop is a great opportunity to hone product management skills

International product launches require a unique playbook to ensure that your product can be used globally with a variety of customers

The winning tool selected by product managers at Innovative companies for the 2019 Inaugural Product Awards

The Growth company winners for the 2019 Inaugural Product Awards Show, mapped across five stages of the product lifecycle

The winning tool selected by product managers at Enterprise companies for the 2019 Inaugural Product Awards

Effective problem solving involves thinking through solutions to similar issues, while drawing from outside industries for more perspective.

Performance tracking for PMs is best categorized within four development areas - innovation, execution, leadership and technical skills.

How do you identify your most passionate customers? Recognize how they blatantly show their pride when doing so.

Building a framework for PM performance enables product teams to clearly establish goals across the team with clear metrics for success.

Product management teams must combat the "squeaky wheel syndrome" - learning how to say "no" to maintain strategic focus.

Applying past lessons in repetition across multiple projects enable PMs to kickstart problem solving exercises without needing to start over.

While product interfaces may appear very simple, PM teams must invest in UX optimization to create intuitive solutions for complex tasks.

Compelling reasons for product expansion: from satisfying short-term customer needs to setting up your product for long-term success.

Data product managers must draw from a number of sources to analyze and verify data that will drive product development strategies.

2019 Inaugural Product Awards Show nominees - the final three tools that have been selected by product managers at Growth companies.

The final three tools that have been selected by product managers at Innovative companies for the 2019 Inaugural Product Awards

The final three tools that have been selected by product managers at Enterprise companies for the 2019 Inaugural Product Awards

Reasons to avoid product expansion - from personal employee requests to knee-jerk reactions from investors about your competition.

There's plenty of room to innovate with low-velocity products - solving complex problems with innovative approaches for customers.

One of the biggest challenges in managing data products is how to best optimize features, balancing what to improve versus what to delete.

Managing users and keeping them engaged is a significant challenge for product managers who focus on low-velocity products.

Data products provide approaches to long-term challenges by applying predictive analytics to processes that normally require manual testing

Evaluate legacy products by their ability to solve important problems and analyzing opportunities for future innovation.

Checking your ego at the door is key to establishing long-term relationships with customers to drive sustainable growth.

Product teams managing legacy products must wrestle with continuing to optimize a specific product or deciding it's time for a replacement

Startups face demanding circumstances for building trust, as entrepreneurs need to build value for every aspect of their business from scratch

Part of building a great product career is identifying new challenges to enhance your skills and expand your ability to create new products.

Joining startups enable product managers to apply skills learned at large companies to create a new product culture.

The user experience for creating voice products must be refined to connect with users on a personal level.

2019 Inaugural Product Awards Show nominees representing tools used throughout the product lifecycle for three business segments

An explosion of voice products, fueled by increasing innovation and user expectations, is accelerating adoption and overall capabilities

There are four essential components that have increased adoption for voice technology - from greater accessibility to security solutions.

Speed and accuracy with voice technology is driving adoption across multiple product categories, including emerging tech, home appliances

Optimize Growth products with early user adoption with emphasis on maintaining engagement and retention to drive sustained revenue growth.

Today's product analytics tools provide PMs with access to critical data to make informed decisions on enhancements and overall performance.

Every aspect of the product design process must be focused on the end user, providing customers with clear value in solving a clear use case.

The adoption of mobile dating apps has fundamentally how people interact with one another when looking to find love.

Product testing tools provide teams with critical insights driven by real-world customer interactions to optimize performance, functionality.

Lean product teams are a new model for building products, requiring PMs to think differently about using resources to remain efficient.

From constant ideation to trial and error, product design is a grind that requires patience and creative inputs to keep designers focused

Along with focusing on the final deliverable, product design must be viewed as a process that requires ample time to produce the best results

Prototype creation starts with figuring out the lessons you want to learn through testing by users who have a vested interest in your product

Building your GTM plan is the final step in creating a product launch, from finding your target audience to determining where to go next.

Rapid prototyping tools enable product teams to create effective product test cases without slowing down the creative process.

Win your market with a successful product launch. Build momentum from early adopters to create long-term value with new customer segments

The success of growth products is driven by customer engagement and retention in order to create a sustainable base of active users.

Growth products must be incubated with ample time spent on defining their value proposition before moving into growth-mode.