Rent The Runway Product Lead Laura Burkhauser reviews the keys to success for A/B testing and what to avoid in generating actionable results.

For ecosystems that serve product users, a platform strategy provides flexibility & structure deliver workable solutions at scale.

AI tech unleashes powerful insights and action, but real data must fuel the process. Learn how AI has impacted the product lifecycle.

Product managers and leaders must guide teams though any company pivot. Practice, learn and live through change with these effective strategies.

Product data can help your team measure conversion rate success by looking at factors that drive purchase decisions after initial contact

During any company pivot, change management skills can be learned and help keep your product teams stay focused & optimistic.

Pandora Product Lead William White on digital marketing practices to monetize customers' attention with a new take on personalized content

LiveCareer Product VP David Grayson discusses product metrics in managing international products with broad audience engagement.

Pandora Product Lead William White breaks down how digital marketing practices are tailored to meet the demands of the emerging gig economy.

A stakeholder map helps teams stay on top of expectations from key players throughout the organization and prioritize overall engagement

Jessica Chen Riolfi talks about building great products - our Head of Chapter at Products That Count San Jose & Head of Product at Earnin.

Creative brand building cultivates a vision that transcends utility. It transforms & elevates culture to a new way of living & thinking

The impact of social media requires careful study and positive interventions to prevent future development of toxic solutions

One iteration may open another source of valuable customer-centric data. Gaining audience insight requires active engagement with customers

Some big misconceptions about AI products are rooted in their present capabilities and what needs to be learned to enable future innovation.

"Blanding" causes companies to "look alike." Creative inspiration lets you break free and thrive to be memorable.

Outcomes-focused design looks at the impact on society. If they aren’t considered, toxic effects can get out of control.

Specific applications & development for ML in AI products are impacted by availability of previous algorithms or need to build from scratch.

The platform mindset allows you to observe customer action, then respond quickly to leverage the results to drive customer-centric growth.

Analyzing product data helps understand how your product is performing and guide your team in developing your strategic focus.

Set up your product career for success. Find optimal roles with companies that have like-minded colleagues and opportunities to grow.

Product professionals can benefit from mastering "superpowers" that increase your capacity to build meaningful solutions.

Every product career is defined by learning from great leaders and applying these skills to generate results on your team.

Design swarms deliver benefits of speed of generating solutions, generating unexpected discoveries, and tackling complex issues.

Design swarms enable teams to generate impactful solutions in less time by crowd-sourcing a wide range of input from many different users.

Podcast host Don Woods, a leading PM at Envoy, shares his perspective on product management and building meaningful solutions.

Localization helps teams focus their efforts on prioritizing key features in specific regions to effectively measure success for future scale.

Improv techniques for engaging your audience can be used to manage conflicts and unexpected challenges throughout the product lifecycle.

Your brand story builds product loyalty and drives every product success story through cross-team buy-in & insights-driven strategies.

Product teams can apply lessons from improv to lead with statements that can be acted upon quickly, in addition to open-ended questions

When fully embraced, company culture becomes a powerful factor in driving product loyalty and ensuring quality product-market fit.

Analyzing product data enables teams to calculate the lifetime value of a customer to ensure that their product strategy retains users

User interviews are essential. User feedback is best collected with a strategic approach and targeted questions to collect responses.

AI has transformed how new software products are developed and improved by enabling real-time feedback loops with customer responses.

User feedback is best used for product decision making when applied to a framework based on impacts and risks; every choice affects results.

Understand opportunities and limitations for AI solutions by evaluating how input data is organized and target product audiences

Job story mapping is a key element in the jobs to be done theory. This simple approach shows the “why” determining customer satisfaction.