Data Product Management: Your Data Is A Product (Part 2)

The key to every successful data product is a function of how you collect the data that ultimately drives your product roadmap forward.

Product Lifecycle: Jobs To Be Done

Identifying problems through the "jobs to be done" framework enables PMs to focus the product lifecycle on holistic solutions for their users

Product Lifecycle: PMs Own The Problem

Product managers must start their lifecycle management by focusing on the primary problem - rather than the primary solution or future steps.

Instagram Product Lead on Product Lifecycle Impact

Big changes enhancing the product lifecycle do not always come from complete revamps. Instead, make a huge impact by tweaking small details.

Measuring Performance: Building The Framework

Building a framework for PM performance enables product teams to clearly establish goals across the team with clear metrics for success.

Data Product Management: Your Data Is A Product (Part 1)

Data product managers must draw from a number of sources to analyze and verify data that will drive product development strategies.

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SpotHero Product Lead on Simplifying Product Management

Product management provides a framework for streamlining processes and creates synergy across functions to deliver value for customers.

Google Product Lead on Data Products

Data products provide tangible solutions for problems that are informed by real-world use cases from a diverse database of use cases.

Building Trust: It’s Not About You

Checking your ego at the door is key to establishing long-term relationships with customers to drive sustainable growth.

Building Trust For A Startup

Startups face demanding circumstances for building trust, as entrepreneurs need to build value for every aspect of their business from scratch

Product Career: New Challenges For Greatness

Part of building a great product career is identifying new challenges to enhance your skills and expand your ability to create new products.

Navigating Your Product Career: Startup to Acquisition

Joining startups enable product managers to apply skills learned at large companies to create a new product culture.

Venmo Product Lead on Building Your Product Career

Every product career begins with finding the role, from working in a connected department or learning it as an outside observer.

Flatiron Health Product VP on Building Trust

Building trust is key to maintain long-term relationships with key members of your network - including customers, managers & investors

TechCrunch fmr Product Lead on Legacy Products

Legacy products provide teams with access to years of user data and insights to guide product development.

Doppler Labs fmr CEO on Wearable Technology

Wearable technology challenges product managers to build great tech into a device that is culturally acceptable to wear in public.

BioDigital CPO on Product Management Evolution

There are many entry points product management careers, with future product leaders starting out in business, engineering or design functions.

Hinge CPO on Mobile Dating Apps

The adoption of mobile dating apps has fundamentally how people interact with one another when looking to find love.

Hinge CPO on Becoming A Product Manager

Product manager benefit from working with a variety of projects early in their careers, from basic daily tasks to going beyond your pay grade

Growth Products: Value Hacking Before Growth Hacking

Growth products must be incubated with ample time spent on defining their value proposition before moving into growth-mode.

Acorns Product Director on Becoming A Product Leader

Becoming a product leader starts with creating a personal story that builds your brand while being able to actively listen.

Product Managers Must Be Inclusive

Operating with inclusiveness enables product managers to reach their peers and customers with greater effectiveness through active listening.

Stripe Lead Product Manager on Managing Product Managers

Before moving into leadership positions, product managers need to understand success drivers in order to achieve specific career milestones.

Product Leadership in Distributed Teams

Expand the talent pool, and improve the quality of life for employees, by adopting a distributed teams style of organization.

Growth Products: Create Empathy By Listening

The principle of empathy connects the features of growth products with customers to create value and engagement for more users.

Product Management: Trust The Process

Product management can lead culture changes through collaborative processes that increase transparency to make better business decisions.

Slack Product Lead on Growth Products

Creating an active user base for growth products comes from increasing retention, which can be more effective than new user acquisition.

SoulCycle VP on Product Management

Product management teams are set up for success by identifying new talent to create a sustainable culture focused on growth.

Product Design Begins In The Shop

The fundamentals of product design are learned hands-on; experiences that you only get in a workshop or on the floor of a manufacturing plant.

The Five Elements of Product Design

StudioRed Founder Philip Bourgeois on the five elements for product design that are driven by what is most important in products today.

StudioRed Founder on Product Design

Prototypes drive excitement for new product design, but early excitement can lead to costly decisions that affect in-line product.

mParticle Founder on Product Design

Team building is at its best within startup companies - building culture to make an impact on product design and leaving a legacy.

Creating Culture Through People Management

Core values are essential to set the direction for people management practices and leadership team effectiveness to support great culture.

Product Efficiency Makes An Impact At Best Scale

Driving efficiency and keeping things simple is key for delivering high value to maximize impact at best scale.

Culture Drives Impact At Best Scale

Building culture drives effective product management, focused on making an impact at best scale with contributions across teams.

HR Leader on People Management

Effective people management and HR leadership is driven by understanding culture and creating space for employees to tell the truth.

Soft Skills Every Product Manager Needs

Soft skills help product managers go from good to great. Here are soft skills every product manager needs, according to a VIP product leader.

Brand Positioning: Evolution of Netflix

From managing teams at Netflix to launching education solutions, Gibson Biddle is an innovative product leader with years of experience with building brands. From its beginnings as DVD-first service to its current position into a streaming-first service, Netflix has evolved significantly over the past 20 years. As Gibson explains, these changes in service also impacted the brand’s presentation and overall identity for its customers.

Box CPO on Impact at Best Scale

Your work in product management reaches millions of people, solving problems and making an impact at best scale on a daily basis.

Netflix fmr VP on Brand Positioning

Brand positioning must be clearly established to launch successful products and instantly connect with customers in a meaningful way.

8Ninths CEO on Virtual Products

Virtual products provide a range of immersive experiences across platforms to reach users with a variety of interactive content.

Building Trust With Product Design

Ryan Walsh brings a fresh perspective to product management, rooted in building innovative products at Beats and investing in startups with Floodgate. Every product is positioned to provide specific needs for customers. As Ryan explains, successful products build trust with users by delivering on a unique promise that resonates with people in meaningful ways.

The Middleman & The Online Product Market

The “middleman” plays an integral part in today's online product market, making transactions easier and faster than ever.

Economics Expert on Product Market

The middleman has provided significant value in today’s product market, but is often viewed with negativity and suspicion.

It’s a New Age for Product Managers

There's a shift in product management mentality as we move from depending on intuition only vs. the large breadth of data we have accessible.

SurveyMonkey fmr President & CTO on Making a Difference with Tech

Selina Tobaccowala discusses her newest startup Gixo and how she's making a difference with tech to have consumers lead healthier lives.

Product Expert David Fradin on Product Manager Skills

Product managers can benefit from 6 essential skills to build great products, ensuring successful launches and lasting impact with customers

Growing Pains: The Challenges of Scaling a Business

Diane Pierson discusses why startups have issues scaling and why she thinks this has confused both established businesses and startups.

Leadership Coach Dorie Clark on Personal Brand

Defining your personal brand is an essential leadership attribute that uses peer input to create a profile that represents your best qualities

Changing Your Culture Using Product Market Data

Using product market data can make a positive impact on the culture within product management teams by using relevant insights