Platform building resembles building user applications. Instead of product users, you have data to test and validate prior to introduction.
Rent The Runway Product Lead Laura Burkhauser reviews the keys to success for A/B testing and what to avoid in generating actionable results.
An active learning mindset is critical for the success of any product manager. Inquisitive minds find solutions and adapts to change faster.
For AI tech & product management to work together, certain demands & limitations must be recognized. Business value comes first.
The process of continuous learning is critical for personal & professional success. Move across vectors & seek growth at all times.
For ecosystems that serve product users, a platform strategy provides flexibility & structure deliver workable solutions at scale.
AI tech unleashes powerful insights and action, but real data must fuel the process. Learn how AI has impacted the product lifecycle.
Product managers and leaders must guide teams though any company pivot. Practice, learn and live through change with these effective strategies.
PMs must build digital applications, internal tools and platforms to meet a variety of product user needs-especially with healthcare products
Product data can help your team measure conversion rate success by looking at factors that drive purchase decisions after initial contact
The accelerating AI tech market continues to advance with augmented intelligence solutions enabling business to drive efficiencies faster.
During any company pivot, change management skills can be learned and help keep your product teams stay focused & optimistic.
Pandora Product Lead William White on digital marketing practices to monetize customers' attention with a new take on personalized content
How should PMs respond during a company pivot? Some things are under your control & others aren’t. Keep focus & lead your team forward.
LiveCareer Product VP David Grayson discusses product metrics in managing international products with broad audience engagement.
Pandora Product Lead William White breaks down how digital marketing practices are tailored to meet the demands of the emerging gig economy.
A stakeholder map helps teams stay on top of expectations from key players throughout the organization and prioritize overall engagement
Jessica Chen Riolfi talks about building great products - our Head of Chapter at Products That Count San Jose & Head of Product at Earnin.
Pandora Product Lead William White on opportunities & challenges for digital marketing products to enhance traditional marketing practices
Creative brand building cultivates a vision that transcends utility. It transforms & elevates culture to a new way of living & thinking
The impact of social media requires careful study and positive interventions to prevent future development of toxic solutions
One iteration may open another source of valuable customer-centric data. Gaining audience insight requires active engagement with customers
Some big misconceptions about AI products are rooted in their present capabilities and what needs to be learned to enable future innovation.
"Blanding" causes companies to "look alike." Creative inspiration lets you break free and thrive to be memorable.
Outcomes-focused design looks at the impact on society. If they aren’t considered, toxic effects can get out of control.
Brand building is a key element of success. How can you make your brand experience memorable in a world flush with competitors?
Specific applications & development for ML in AI products are impacted by availability of previous algorithms or need to build from scratch.
In systems thinking, brands consider the societal impact of their product. This approach goes beyond use and experience into outcome.
The platform mindset allows you to observe customer action, then respond quickly to leverage the results to drive customer-centric growth.
Hype around AI products is often overblown or misunderstood and does not represent its impact on building new products.
Analyzing product data helps understand how your product is performing and guide your team in developing your strategic focus.
Customer-centric brands are taking advantage of the digital explosion by leveraging big data to open new opportunities to connect.
Set up your product career for success. Find optimal roles with companies that have like-minded colleagues and opportunities to grow.
Product professionals can benefit from mastering "superpowers" that increase your capacity to build meaningful solutions.
Every product career is defined by learning from great leaders and applying these skills to generate results on your team.
Design swarms deliver benefits of speed of generating solutions, generating unexpected discoveries, and tackling complex issues.
Building skills and finding a place in an organization is influenced by the maturity of your organization and leadership team.
Design swarms enable teams to generate impactful solutions in less time by crowd-sourcing a wide range of input from many different users.
Podcast host Don Woods, a leading PM at Envoy, shares his perspective on product management and building meaningful solutions.
Design swarms enable product teams to solve large-scale problems via an interactive platform that enhances creativity for a wider audience.
Localization helps teams focus their efforts on prioritizing key features in specific regions to effectively measure success for future scale.
Improv techniques for engaging your audience can be used to manage conflicts and unexpected challenges throughout the product lifecycle.
Your brand story builds product loyalty and drives every product success story through cross-team buy-in & insights-driven strategies.
Product teams can apply lessons from improv to lead with statements that can be acted upon quickly, in addition to open-ended questions
When fully embraced, company culture becomes a powerful factor in driving product loyalty and ensuring quality product-market fit.
Applying lessons from improv enables product teams to expand their soft skills by adapting to a variety of unexpected situations or demands.
How do you serve an audience that wants to eat up everything you do and generate product loyalty? If you solve problems – you’ll create deep relationships.
Analyzing product data enables teams to calculate the lifetime value of a customer to ensure that their product strategy retains users
User interviews are essential. User feedback is best collected with a strategic approach and targeted questions to collect responses.
AI has transformed how new software products are developed and improved by enabling real-time feedback loops with customer responses.
