Boston University Associate Professor on Transforming Products into Platforms

Boston University Associate professor Andrei Hagiu shares insights on three key methods for transforming products into platforms.

Wayfair Sr. Product Leader on a Growth-First Methodology for Product Management

Wayfair Sr. Product Leader Gabriel Rothman shares insights on the growth-first methodology and key inputs to topline growth.

Align Tech. Product Leader on How Digital Platforms Are Revolutionizing Healthcare

Align Technology Product Leader Lavanya Iyer shares insights on how digital platforms can help improve patients’ access to healthcare.

Twilio Product Leader on How Innovation Can Lead to Product Growth

Twilio Product Leader shares the top 5 strategies for innovation when working with products that aren’t your company’s top priority. 

PepsiCo Product Lead on Building Platform Products That Scale

PepsiCo Product Lead Deepika Yerragunta talks about building platforms as products and within frameworks to boost productivity and scale.

Uber Product Lead on Growing Millions of Users in Two-Sided Marketplaces

Uber Product Leader Sreenath Kizhakkedath shares a framework to build experience and deliver growth in two-sided marketplaces.

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Scaling A Global Business Quickly with MURAL Co-Founder and CPO

Join MURAL Co-Founder and CPO Agustin Soler as he offers insights into his experience in scaling a global business over the last decade

Canela Media CEO on How to Scale Product Globally

Canela Media CEO Isabel Rafferty Zavala discusses their recent funding from Mighty Capital and how to scale product for global markets.

Sandboxx CPO on Product Growth

Sandboxx CPO, Craig Zingerline joins Product Talk to talk about product growth and why building great products isn’t always enough.

What is a Growth Product Team’s Product?

Betterment VP of Growth, Katherine Kornas, explores the concept of Growth product and discusses the product of the Growth product team.

10 Psychological Drivers That Engage Users and Support Product Growth (Part 3)

How does product personalization contribute to product growth? Check out these tips from Zillow Head of Product, Nate Moch.

10 Psychological Drivers that Engage Users and Support Product Growth (Part 2)

Vice President, Product at Zillow, having been with the company for over 13 years, shares tips on product growth in our latest blog.

10 Psychological Drivers that Engage Users and Support Product Growth (Part 1)

Nate Moch outlined the 10 psychological drivers that support product growth, including fear of missing out, and the herd mentality.

Growth Products: Applying Your Pillars & Flywheel

Learn how to scale growth products while making an impact with the use of your product pillars and flywheel with Aceable CPO Erin Defossé.

Growth Products: Knowing Your Pillars & Flywheel

Aceable CPO Erin Defossé discusses the impact of the flywheel effect and company pillars on enabling teams to scale growth products effectively.

Aceable CPO on Scaling Growth Products From V1

Aceable CPO Erin Defossé discusses how to lay the foundation for scaling growth products, starting with company vision and connecting with customers.

Brilliant Product Director on Product Growth: Do What It Takes

Product growth requires product managers to utilize leadership skills that define many of the world's most successful CEOs.

Product Expansion: When To Go Forward

There are many compelling reasons for product expansion - from satisfying short-term customer needs to setting up your product for long-term success.

Product Expansion: Avoid These Drivers

There are plenty of reasons to avoid product expansion - from personal employee requests to knee-jerk reactions from investors about your competition.

Justworks Product SVP on Product Expansion

Product expansion goes beyond introducing a new feature set. Companies leverage their brand equity to launch new solutions that broaden their customer base.

Biodigital CPO on Revenue Growth Products

Growth products are optimized for success by early user adoption with emphasis on maintaining engagement and retention to drive sustained revenue growth.

Ovia Co-Founder on Growth Products

The success of growth products is driven by customer engagement and retention in order to create a sustainable base of active users.

Value Creation For Growth Products

Value creation for growth products occurs over time through a variety of product phases, each of which must be reviewed in order to build long-term success.

Floodgate Founder on Building For Growth Products

Growth products do not happen by accident - they are guided by driven teams that are intentionally driven by success and do not accept failure as an option.

Slack Product Lead on Growth Products

Creating an active user base for growth products comes from increasing retention, which can be more effective than new user acquisition.

Word of Mouth for Growth Products

Word of mouth drives adoption for growth products with authenticity and acquires new users with minimal cost to sustain success.

Land and Expand Your Growth Products

The “land and expand” model for growth products provides a roadmap for finding opportunities and seeding them for long-term adoption.

Atlassian fmr Head of Growth on Growth Products

Growth products for positioned for success by evaluating market size and the value of available services in order to maximize profitability.

Expanding The Footprint of Virtual Products

Adam Sheppard is a leading expert in virtual technology – leading one of the most successful VR/AR agencies with cutting-edge products across industries. Daily use for virtual products continues to increase in our personal and professional lives. As Adam outlines, near-term enhancements to VR/AR capabilities will provide enriched content on several platforms – and “sci-fi” innovations are not too far behind.

Growth Products For Engagement

Mike Grishaver is a leader in building growth products to drive new revenue and engagement at category leaders. Outside of direct revenue plays, increasing engagement is a perfect opportunity for growth products to make an impact with users. Mike outlines his experience at Pandora that introduced a new way for users to listen to music that increased usage and provided an unexpected surprise.

Growth Products That Drive New Revenue

Mike Grishaver is a leader in building growth products to drive new revenue and engagement at category leaders. Growth products are developed to create new revenue streams, but they need to be tailored for the needs of target audiences. Mike shares his experience with developing LinkedIn’s advertising business to illustrate how its design was optimized for user engagement on the platform.

Etsy fmr CPO on Growth Products

Growth products are created through a comprehensive review of target customers in order to create a successful product roadmap.

Growing Pains: The Challenges of Scaling a Business

Diane Pierson discusses why startups have issues when scaling a business and why she thinks this has confused both established businesses and startups.

Instacart Product VP on Growth Products

Building effective strategies for growth products is a function your company's business stage, which will affect the overall goals and drivers for success.

Unlocking Product-Driven Sources of Growth

TransferWise head of globalization Jessica Chen Riolfi, challenges our preconceptions about growth, international expansion, and shares practical lessons learned.

Three Deceptively Simple Steps to Exponential Mobile Growth

Every few weeks, people become more proficient with their mobile products. To maintain their growth rate, mobile companies must adapt constantly.

On-demand economy expert Sangeet Paul Choudary on platforms and growth

Podcast by on-demand economy expert Sangeet Paul Choudary on platforms and growth, provided by Products That Count

Product Guru Rich Mironov on How Product Managers Make Your Business Scale

Rich Mironov talks through typical symptoms for growing startups, what product managers really do, and why they are important for scaling products up.

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