Measuring Performance: Building The Framework

Building a framework for PM performance enables product teams to clearly establish goals across the team with clear metrics for success.

Product Management: “Squeaky Wheel Syndrome”

Product management teams must combat the "squeaky wheel syndrome" - learning how to say "no" to maintain strategic focus.

Uber fmr Product Lead on Measuring PM Performance

Measuring performance goes beyond your impact on the bottom line. Personal growth must align with your ability to drive business results.

Product Management: Simple UX for Complex Platforms

While product interfaces may appear very simple, PM teams must invest in UX optimization to create intuitive solutions for complex tasks.

Design Development: Product Testing For Enterprise

Product testing tools provide teams with critical insights driven by real-world customer interactions to optimize performance, functionality.

Ovia Co-Founder on Prototype Testing

Prototype creation starts with figuring out the lessons you want to learn through testing by users who have a vested interest in your product

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Product Concepts: Rapid Prototyping For Enterprise

Rapid prototyping tools enable product teams to create effective product test cases without slowing down the creative process.

Ovia Co-Founder on Customer Empathy

PMs must exhibit customer empathy at every stage of product development by hosting numerous user interviews to create effective solutions.

How To (Really) Measure E-Commerce Success

E-commerce operations are affected by returns and shipping costs. There are ways to leverage "mistakes" to build lifetime value for customers

Product Management: Customer Success Teams

Customer success teams help PMs identify areas for improvement through direct customer feedback, while reducing churn to drive more revenue.

Instagram Stories: Product Design & User Habits

Adapting product design to match user needs can be achieved by monitoring how users alter the product experience to produce specific results.

Evolving Instagram’s Product Design

Putting users first is essential for optimizing product design to meet the needs of users and advertisers to create more value.

Instagram Product Head on Product Design

Ad content must be optimized to connect brands with more users, creating relevant content that drives business results.

Product Management: Customers & MVP

Ash Wahi has led product teams that manage many of the largest service platforms. Unlike other consumer products, the customer expectations and MVP requirements for platform products are completely different. As Ash explains, it’s important to align your customer’s needs with your business focus and always to be mindful of who’s in charge.

Finding Your North Star For Growth Products

Understanding product-market fit is critical for defining a "North Star" to set up growth products for success and reach more customers.

Product Design Flow For Your Customers

Creating a memorable first impression is vital for engagement, driven by three factors that are responsible for customer retention.

Asana VP on Product Design

Product design teams can maximize work time by creating "flow" to avoid inefficiencies created by project coordination or "work about work."

How To Use Customer Data In Product Design

User data is driving product design, protecting user privacy is a challenge. Effective team building makes a difference.

NYT Leader on Product Development

Product development teams can help established businesses identify opportunities for innovation in order to create new audiences.

Customer-Centric Product Design

Modern product design must be customer-centric, team building powers a culture that connects businesses to their customers.

User Testing Pitfalls w/ Redshift

At the end of the day, research is necessary and great at identifying problems and opportunities, and guiding you in the right direction.

Technical Debt in Product Development

Ziad Ishmail leads the product team at Convoy, using cutting-edge data science and product design to optimize freight delivery. Over the course of the product development process, your decisions create technical debt that factors into the profitability of a product initiative. As Ziad outlines, product teams must be mindful of technical debt to prioritize projects and involve cross-functional teams to mitigate its effects.

Mastering Voice and Conversational User Experiences

Eduardo Olvera breaks down the 3 things you need to know as a PM to master “voice” technologies in this Products That Count blog post.

Evaluating Product Development Costs

Ziad Ishmail leads the product team at Convoy, using cutting-edge data science and product design to optimize freight delivery. Every business decision carries costs – some of which are obvious in the present, but less obvious in the future. As Ziad explains, product managers must have a clear picture of the costs associated with decisions made throughout the product development process.

How to Organize Your Product Team Around Your North Star

Justin Bauer breaks down "pods" and how they developed team processes that work best for them and reduces communication overhead.

Convoy CPO on Product Development

Product development teams must evaluate the potential impact of a product with a commitment to experimentation and risk assessment.

Hearing About Accounts, Listening for Segments

Product leadership guru Rich Mironov on how account managers and product manager see the world differently

Netflix fmr-Product VP Gib Biddle on how to go from strategy to execution

Gib Biddle shares best practices on strategy and metrics to build a product organization with fast-paced learning to dent the universe

TransferWise Product Lead on Building Products with Distributed Teams

TransferWise product head Josh Aziz shares best practices to focus on your product's impact and vision with distributed teams.

Let’s Abandon Customers and Users

Product leadership guru Rich Mironov discusses why product managers need to stop talking generically about customers and users.

eBay European Product Development Director on How to Build Strong Agile Foundations

eBay exec and Agile Alliance board member Paul Hammond reveals how to create strong foundations for a strong agile transformation through careful consideration and selection of your team or organizational agile vocabulary.

Virta Health Founder on Product North Star

Creating an effective product north star starts with a purpose-driven mission that resonates with your team and customers to make an impact.

Portigal Consulting Founder on User Experience

Listening to customers is critical for user experience design. Product managers must set their worldviews aside in order to effectively listen

Oculus Head of Product Design Engineering on How to Turbocharge Product Development

Product Design Engineering Head Caitlin Kalinowski shows how to master the art of prototyping with 6 core principles honed by Oculus.

Instagram Growth Lead on How to Set Product Goals that Matter

Teams work best, collaborate more efficiently, and are highly motivated when there are clear metric goals aligned with the company mission

Chief Product Officer at LiveRamp Anneka Gupta on Building Customer Relationships

Understanding the art and science of customer relationships, risk/reward ratio for businesses, and building your network

ProdPad Head of Customer Success Andrea Saez on user on-boarding

Founder of Mind The Product and ProdPad Andrea Saez shares her experience with on boarding new users.

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